Real Estate Agents generally fit into one of these three categories:
- Mega Agents – besides producing at a very high level, Mega Agents:
- Focus on mindset, productivity, and goal setting
- Reach for their full potential
- Experience breakthroughs
- Think differently
- Commit to self-mastery
- Set big goals
- Remain learning-based
- They have an attitude of continual improvement
- They apply discipline to their businesses
- They have a clear picture of “why” they go to work every day
- Active Agents – are either on their way to becoming Mega Agents or they are in a place of solid, consistent production and are comfortable with this level of production. Active Agents:
- Generally work 50+ hours a week in their real estate business yet have not reached the level of income they would like
- Generally spend more than 40% of their income on their businesses
- Most of their real estate business comes from one or two sources
- Are unsure how to increase production without adding additional work hours
- Are learning-based
- Reach a ceiling of achievement and have a hard time breaking through
- Are interested in growing their business yet may be too busy to do so
- New Agents – have either just completed their real estate training and newly licensed or they are a new real estate agent but not consistently producing. New Agents:
- Are excited about the prospect of being their own boss
- Love working with people
- Are organized and motivated
- Generally love the home shows on HGTV
- Have a lot of questions about running their own business
- Are unsure of how to select a real estate brokerage to hang their license
- For those currently with an active license, some may be concerned about their future because they are struggling to succeed
Each category of Agent has individual needs and concerns. We can help! Contact us today for information about starting your career with Keller Williams.
